12 - How Purpose-Driven Payments Are Changing Small Business With Jeff Maine

Season 1, Episode 12 // Leadership Culture With Chris Behnke

In this episode, Chris Behnke sits down with Jeff Maine, founder of Pay Proudly, to talk about disrupting the payment processing industry by bringing transparency, service, and purpose into a space often seen as a necessary evil. Jeff shares how his father’s advice launched his entrepreneurial journey and why Pay Proudly was built from day one with giving back at its core. From real-world insights into saving money on credit card fees to a candid breakdown of how card processing really works, Jeff brings a level of clarity that business owners need but rarely get. If you’ve been stuck with Stripe, Square, or another giant, this episode is a must-listen.

“Leadership is about creating shade for others—our give-back model is just one way we do that.”

Most businesses have no idea what they’re paying—or why—in credit card processing fees.

The big names (Stripe, Square, Toast) might be convenient, but personalized service and transparency are often sacrificed.

Other Resources

Website: payproudly.com

LinkedIn: Jeff Maine – linkedin.com/in/jeffmaine